Jellies 2.0

1985 is calling; it wants its shoes back.  Jellies were a mainstay during that decade, crafted of PVC plastic that made your sweaty feet slip slide around.  Some pairs glittered, others blinded with their bright hues.  Some were actually fruit-scented. All were horribly uncomfortable, and ALL were ugly.


For reasons unknown, Jellies have resurfaced in the last decade or so.  Last year, Tory Burch’s ubiquitous Reva Flat was given a Jelly update, as was the Bow Ballet Flat.


This season, Tory went all jelly on the bit again, this time updating her various Thong sandals.



Some turn to Jellies as an alternative to leather.  These vegan flats by Melissa are the most aesthetically pleasing Jelly I know of.


Some might think that some trends are best left in the past.  To me, the Jelly Redux is akin to a bad cover remake of a bad song.  Something that was once bad, is still bad.  Let’s bid adieu to this trend once and for all!


images via pinterest, polyvore, shopmelissa





  1. I was around during 1985 but never got involved with the jelly flats “movement.” I’m also a huge Tory Burch flats fan but never got involved with her jelly flats. Tory Burch did release the new Minnie travel style of flats that combines the look of her iconic Reva flat, the comfort of a pair of Tieks and and the pairs made with the patent finish look quite similar to the jelly flats. These are on of my many pairs of TB Minnie flats.

    I hope these TB flats are different enough from the jelly flats from the past???
    Have a great day.

      1. Oh THANKS. They patent Chicory blue TB’s do look like they could be jelly flats. These are super duper comfy, I’m not sure how comfy real jelly flats are???

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